Freight Booking
Freight booking is the process of securing transportation capacity for a shipment by selecting a carrier, agreeing on a rate, and confirming the pickup and delivery schedule, executed through spot market procurement, contracted rates, or automated booking platforms.
Why It Matters
Manual booking consumes 15-30 minutes per shipment across rate lookup, carrier selection, and confirmation. For shippers managing thousands of bookings per week, this adds up to multiple FTE equivalents of repetitive work that follows predictable patterns and could be automated.
The FourKites Perspective
FourKites' Booking Connect automates ocean and heavyweight freight booking with rate shopping across contracted carriers. The Graph informs carrier selection with reliability data: the cheapest carrier is not always the best value if their on-time rate on that lane is 15 points below the next option. Sam processes booking confirmations and creates shipments in the Shipment Twin automatically.