Tier 2 · Supply Chain Terms

Routing Guide Compliance

Routing guide compliance is the percentage of shipments that are tendered and accepted by carriers according to the shipper's preferred routing guide (the ranked list of carriers by lane, mode, and service level established during the RFP process).

Why It Matters

Low routing guide compliance means your negotiated rates are not being realized. If your routing guide specifies Carrier A for the Dallas-Chicago lane at $2,800, but 40% of loads on that lane are going to the spot market at $3,500, you are paying a 25% premium on those loads. Measuring and improving compliance directly impacts freight spend.

The FourKites Perspective

The FourKites Graph tracks routing guide compliance by lane, showing which lanes have the highest falloff rates and whether the root cause is carrier rejection (capacity issues) or operational bypass (the team tendered to a different carrier for convenience or speed). FourSight provides compliance dashboards with drill-down to specific lanes, carriers, and time periods.

Frequently Asked Questions

What is routing guide compliance?

Routing guide compliance is the percentage of shipments that are tendered and accepted by carriers according to the shipper's preferred routing guide (the ranked list of carriers by lane, mode, and service level established during the RFP process).

How does AI change routing guide compliance management?

AI transforms routing guide compliance from a reactive metric measured after the fact into a proactive capability predicted and optimized in real time. AI agents monitor data continuously, detect anomalies before they become problems, and take autonomous action using network intelligence from the FourKites Graph, which aggregates cross-company patterns from 882 enterprise shippers.

How does FourKites handle routing guide compliance?

The FourKites Graph tracks routing guide compliance by lane, showing which lanes have the highest falloff rates and whether the root cause is carrier rejection (capacity issues) or operational bypass (the team tendered to a different carrier for convenience or speed). FourSight provides compliance dashboards with drill-down to specific lanes, carriers, and time periods.

See how this concept powers autonomous operations.